The circus is officially in town (some would say the zoo, but I love animals and I think it's a disservice to animals to compare politicians to them; at least animals can be loyal). Some thoughts on early political ads and taglines:
Itanim natin sa Senado - Pichay. The best reason not to be vegetarian. Bad pun, even worse pic.
My guy, Magsaysay. - Vic Magsaysay. Couldn't he be more original?
Pag bad ka, lagot ka. - Joker Arroyo. The worst part of this campaign tagline is that Joker doesn't have a sense of humor. Well, I'm bad and so too is his primary benefactor--the Arroyo woman and the Arroyo men. With apologies to all my Assumptionista friends and readers, will Joker make them and not only me lagot? I don't think so. (And what's with the absolutely lame analogy of being the dragon of the Senate? Where'd that come from? Sir, there are no dragons; at least not anymore. Is that the subliminal picture you're pushing? That you'll go the way of dragons?)
Ko-Recto sa Senado. - Ralph Recto. In the post-EDSA era, when Ralph's father used to lawyer for the Marcoses and was so successful at getting the goat of the powers that used to be (Joker was one of them, I remember), his detractors came up with a stinging tagline when Raffy Recto ran for the Senate--ang Recto na hindi Claro (a play on the name and reputation of the late Clayo Mayo Recto). I wouldn't go as far as saying Ralph is the Recto who's not Claro--in fact, he's very clear on where he stands on a lot of issues, particularly the VAT and that might spell doom for much of his chances of making it to the Senate. Of course, his being Mr. Vilma Santos will help.
The jury's still out on the other candidates.